We all know that 3 seconds is all it takes to lose the attention of visitors to our web pages. But there’s hope yet! We can all win on the web by leveraging the brain’s strengths and limitations. An understanding of how the human brain processes visual information can greatly help us win our visitors over and keep them where we want them, instead of losing them to cyberspace.
This second version of the talk was delivered online at WordSesh APAC 2020. It was meant to be delivered at WordCamp Asia 2020 in Bangkok, but as you probably know most conferences were cancelled in 2020.